If you no sabi how to set correct price for your produce, you go either:
- Underprice am, make you lose money…
- Or overprice am, make nobody buy from you.
Let’s break it down so you go fit calculate price like a real agripreneur 👨🏾🌾.
✅ 1. Know Your Production Cost (Cost of Production)
Calculate everything you use:
- Seeds or Livestock
- Fertilizer or Feed
- Water and Labour
- Transport and Storage
Example:
If to grow 1 bag of maize cost you ₦15,000 (everything included), you no suppose sell am less than ₦15,000.
✅ 2. Add Profit Margin
After you calculate your cost, add small profit wey go still make your price fair.
E.g.
₦15,000 (cost) + ₦5,000 (profit) = ₦20,000 final price per bag.
✅ 3. Check Market Price (Competitor Pricing)
Go farm market or check online like:
Make sure your price no too high or too low pass others.
✅ 4. Understand Your Target Buyer
Na wholesaler? Retailer? Final consumer?
Each of them dey price differently. Package and price well according to the person you dey sell to.
✅ 5. Consider Season and Demand
During dry season or high demand season (like Christmas), price dey always go up. Take advantage of that wisely.
✅ 6. Sell Through Trusted Channels
Post your prices for:
And always use clear photos, current date, and quality descriptions.
Summary
✔️ Know your total cost
✔️ Add reasonable profit
✔️ Compare with market price
✔️ Know your buyer
✔️ Time your selling season
Na so you go sell well, grow well, and profit well!
👉 Visit:
www.npowerfarmers.ng to post your produce and reach real buyers across Nigeria.